Google Ads Management
Services in India
You run the business. I run the campaigns. Search, Shopping, Performance Max, Display and YouTube — fully managed, weekly optimised, with live reporting so you always know exactly where every rupee is going.
No junior account managers. No percentage-of-spend billing. No lock-in contracts. One expert who has been managing Google Ads accounts since 2009 handles your account personally, every week.
Google Ads Management Pricing in India
Pricing is based on the scope of work — number of campaign types, account complexity, and time required each month. Not a percentage of your ad spend. A percentage model gives the manager an incentive to increase your budget even when the marginal spend is not generating returns. A flat fee aligns both parties toward efficiency.
All plans are month-to-month. 30 days notice to stop. Ad spend is billed directly by Google to you — never through me. GST applicable on management fee. Pricing reviewed annually.
What I Actually Do Each Month
Most agencies bill for Google Ads management and then log into your account once a month to change a bid or pause a keyword. That is not management. That is billing. Here is what active, genuine Google Ads management looks like inside your account week by week.
Every change I make is logged in a shared change history document. You can see at any time exactly what was done, on which date, and what the reason was. Not a summary of results — the actual changes.
The one thing most Indian businesses have never experienced with an agency is getting a written update that says something did not work this week. I do that. If a test failed, you hear what it was and what we are doing instead. Honest reporting is more useful than polished reporting.
Start with a Free AuditWhy Conversion Tracking Comes Before Campaigns
Google Ads Smart Bidding learns from your conversion data. If that data is wrong — if the tag fires on page load instead of on form submit, if purchase values are missing, if GA4 and Google Ads are counting the same action twice — then every bidding decision Google makes is based on false information. The campaigns optimise toward phantom conversions, spend goes up, actual leads or sales do not.
I audit conversion tracking before touching a single campaign. I verify that every conversion action fires correctly, that values are passing accurately for ecommerce, that enhanced conversions are set up for better first-party matching, and that GA4 and Google Ads numbers can be reconciled. This step is not optional and not skippable.
I have audited accounts where a tag was firing on every page load — reporting 12,000 conversions per month when actual leads were 80. Smart Bidding had been learning from garbage data for 11 months. That account looked great on paper and was haemorrhaging budget. Tracking accuracy is not a technical detail. It is the entire foundation.
For ecommerce clients, I also review the full GA4 ecommerce measurement setup and cross-reference it against the attribution model in use before any campaign is considered live-ready.
Google Ads Accounts I Have Managed in India
Industry context matters in Google Ads. The search behaviour of someone buying industrial machinery in Surat is completely different from someone booking a dental appointment in Mumbai. I have managed accounts across a wide range of Indian industries and understand the intent patterns, seasonal demand cycles and CPC economics of each.
Fashion, jewellery, home decor, health products and B2B supplies. Full-funnel management with Shopping, Search and PMax built around margin tiers and catalogue depth.
Ecommerce Google AdsMedical, legal, real estate, financial services, industrial B2B. Search campaigns with tight ad group structure, location targeting and call tracking for high-value lead categories.
Search AdsClinics, restaurants, coaching institutes, interior designers and contractors serving a specific city or region. Location-specific campaigns with Google Business Profile integration.
Local Service AdsIndependent Expert vs Google Ads Agency in India
Both can manage your campaigns. The differences lie in who actually touches your account every week, how decisions get made, and what incentives are built into the pricing structure.
Who Fully Managed Google Ads Is Right For
Managed Google Ads is not the right service for every business at every stage. Here is an honest breakdown of when it makes sense and when another option would serve you better.
Not sure which category you are in? Message me directly — I will tell you honestly what makes sense for your situation and budget.
How Onboarding Works
From first conversation to live campaigns in 10 to 14 days. Here is the exact process so you know what to expect at every stage before you commit to anything.
We talk through your business, goals, target audience, ad history and monthly budget. I ask the questions most agencies skip: what is your average order value, what does a good lead look like, what have you tried before. By the end, we both know if there is a fit and what a realistic first-month result looks like.
Full review of your current account: conversion tracking accuracy, campaign structure, keyword match types, search terms, quality scores, wasted spend and competitor auction analysis. You receive a written audit summary with prioritised fixes. New accounts skip to step 3.
I share a proposed campaign structure: which campaign types, how many campaigns, keyword themes, bidding strategy and ROAS or CPA targets. You review and approve everything before I build a single ad group. Nothing goes live without your sign-off.
Conversion tracking verified or built via GTM. GA4 linked to Google Ads. Audience lists created. Merchant Center linked if Shopping or PMax is included. Campaigns built in Google Ads Editor. Looker Studio dashboard created and shared with you before launch.
Campaigns go live. I watch closely for the first 48 to 72 hours: budget pacing, disapproved ads, conversion tag fires, early search term quality. A brief written update goes to you confirming everything is running as expected before the week is out.
Weekly optimisation, weekly written update, monthly strategy call. Quarterly review of overall direction, seasonal planning and budget reallocation. You stay informed without having to chase. Problems come to you with solutions attached, not at the end of the month.
Questions About Google Ads Management
Specific questions about what managed Google Ads includes, how it is priced and what to expect when working together.
Management includes campaign setup and account structure, weekly search term review and negative additions, bid strategy monitoring and adjustment, ad copy testing, budget pacing, conversion tracking verification, Looker Studio live reporting dashboard, weekly written updates with actions taken, and a monthly performance call. Every change is logged in a shared document so you always know exactly what happened in your account and why.
Management starts at ₹15,000 per month for ad spend up to ₹1 lakh per month. For accounts in the ₹1 lakh to ₹5 lakh range, the fee is ₹30,000 per month. For larger budgets or more complex multi-channel accounts, pricing is custom based on scope. I price on work required, not a percentage of your spend — because a percentage model incentivises increasing your budget even when that incremental spend is not generating returns.
No. All engagements are month-to-month. I ask for 30 days notice to stop — simply so I can wrap up cleanly, prepare a handover document, and hand back access properly. I do not lock clients into 3-month or 6-month commitments. If the results are not there after a reasonable testing period, you should be free to stop. That said, I ask for at least 60 days before evaluating performance because Smart Bidding genuinely needs that time to exit the learning phase.
The first thing I do is identify specifically what is not working: is it tracking, campaign structure, keyword quality, landing page quality, or market conditions? I share the diagnosis in writing and propose a specific course of action. Results in Google Ads are not linear — the first month is often about fixing foundations rather than hitting targets. By month two, most accounts show meaningful improvement. If after 90 days the economics genuinely do not work for your business model, I will tell you that directly rather than continuing to bill a management fee on a situation that is not going to change.
Yes, this is the most common scenario. The first step is a full audit of the existing account — conversion tracking accuracy, campaign structure, wasted spend and what has and has not been working. The audit identifies quick wins and structural issues. I then put together a priority plan and we agree on changes before I touch any live campaign. Existing performance history in the account is valuable and wherever possible I preserve it rather than starting from scratch.
No, and anyone who does is not being honest. ROAS and CPA depend on variables I do not fully control: landing page quality, product pricing, competition in your auction, search volume, and what your business does with the leads it receives. What I can guarantee is that every decision I make is documented, explained, and grounded in data — and that I will tell you when something is not working rather than hiding underperformance inside a positive-looking report.
You receive a written update every week with the key numbers, what optimisations were made, and what to watch next week. You also have access to a live Looker Studio dashboard that updates in real time — you never have to wait for me to tell you what your campaigns are doing. Monthly we have a video call to discuss performance, strategy and the next month. Quarterly I do a deeper review of the overall direction, seasonal planning and budget allocation.
I do not build landing pages but I review them thoroughly and give detailed written recommendations. High ad spend with a poor landing page is wasted money, so I take this seriously. I use Microsoft Clarity and GA4 to identify where landing pages are losing visitors, and I work with your developer or designer to implement the improvements. On the Growth plan and above, a landing page review is included in the first month.
Other Google Ads Services
Already running campaigns but performance is poor? A one-time audit identifies exactly what is wrong and what to fix first.
ExploreNot ready for full management? Work with a certified expert for strategy, account reviews and guidance on managing campaigns yourself.
ExploreRunning an online store? The ecommerce section covers Shopping, PMax and Search specifically for product catalogue campaigns.
ExploreAn agency looking for a Google Ads delivery partner? White-label management under your brand with confidential reporting.
ExploreEarly-stage with a limited budget? Lean campaign structures built to validate CAC assumptions without over-engineering the account.
ExploreBased in Surat or Gujarat? Local market knowledge for textile, diamond, manufacturing and other Surat-specific industry campaigns.
Explore
Let Someone Who Cares
Manage Your Google Ads
Start with a free account audit. I will review your current campaigns — or if you are starting fresh, your category and competitors — and tell you exactly what needs to happen to make Google Ads work for your business.
Based in Surat, Gujarat • Serving businesses across India and internationally • Ad spend paid directly to Google