SEO Training in Surat
Built on live campaigns —
not theory.
An 8-week SEO course covering keyword research, on-page, technical SEO, local SEO, and link building — taught on real websites, tracked with real data. You will see pages rank during the course. Not after. During.
8
Weeks training
16
Live sessions
12+
SEO tools covered
Max 12
Students per batch
The problem with most SEO courses
You learn SEO.
Then your rankings
go nowhere.
Most SEO courses teach you what SEO is. They walk you through modules, give you assignments on fictional websites, and hand you a certificate. But when you sit in front of a real client website — with real competition, a real domain history, and a real deadline — none of that helps.
This course works differently. From week 2 onwards you are working on a real live website — either yours, a client's, or a practice site with actual Google indexing. You track keywords in Search Console. You see pages move. When something does not work, we diagnose it together in class using real data.
By week 8 you have an actual SEO portfolio — rankings you improved, audits you completed, content you optimised — that you can show an employer or a client as proof of what you can do.
What you will be able to do by week 8
Skill levels are self-assessed based on batch outcomes. Results vary by prior experience and practice time invested.
Tools you will use in class
12+ industry SEO tools.
Used on real data. In every session.
Google Search Console
Indexing, keywords, CTR
Google Analytics 4
Traffic, conversions, behaviour
SEMrush
Keyword research, audit, backlinks
Ahrefs
Backlink analysis, content gap
Screaming Frog
Technical SEO crawler
Google PageSpeed Insights
Core Web Vitals, load speed
Google Keyword Planner
Search volume, CPC data
Ubersuggest
Free keyword + content ideas
Google Business Profile
Local SEO, GBP optimisation
Rank Math / Yoast
WordPress on-page SEO
Google Trends
Seasonal & trending keywords
GTmetrix
Site speed deep analysis
Most tools have free tiers used in class. SEMrush and Ahrefs are accessed via trial accounts during the course period.
8-week schedule
From how Google works
to ranking real pages
in 8 weeks.
Two 90-minute sessions per week. Every session includes live work on a real website. Homework between sessions reinforces what was covered and builds your portfolio week by week.
Surat-specific focus in every module
Local SEO for Surat businesses — Google Business Profile, textile and diamond industry keyword patterns, Gujarati search queries, and local citation building for Gujarat-based businesses.
How search engines work + SEO fundamentals
How Google crawls, indexes, and ranks pages. E-E-A-T, Core Web Vitals, algorithm updates history. Set up Google Search Console and GA4 for your practice or personal website. First look at your site's organic performance data.
Keyword research — from scratch, for real websites
Live keyword research using SEMrush, Ahrefs, GSC, and Keyword Planner. Search intent classification. Keyword mapping to pages. Finding low-competition opportunities for Surat-based businesses. Building your keyword master sheet. Homework: keyword plan for your chosen site.
On-page SEO — optimising pages that already exist
Title tags, meta descriptions, H1–H3 hierarchy, internal linking structure, image alt text, URL structure, content optimisation for target keywords. You optimise 3 real pages this week using Rank Math or Yoast and verify changes in Search Console.
Technical SEO — fixing what Google cannot read
Site speed and Core Web Vitals using PageSpeed Insights and GTmetrix. Mobile optimisation. Crawl errors, broken links, redirect chains (Screaming Frog walkthrough). XML sitemaps, robots.txt, canonical tags. Schema markup basics. You run a full technical audit on your practice website.
Local SEO — Surat businesses ranking on Google Maps
Google Business Profile optimisation — categories, photos, posts, reviews, Q&A. Local citation building for Surat businesses. NAP consistency. Local pack ranking factors. Special focus: Surat textile, diamond, real estate, and coaching institute local SEO patterns. Gujarati language keyword integration.
Content strategy & SEO writing
Building a content calendar from keyword research. Writing SEO content that ranks AND reads naturally. Topic clusters and pillar pages. Featured snippet optimisation. E-commerce SEO content for product and category pages — relevant for Surat's online fashion, textile, and jewellery brands.
Link building — the ethical, scalable way
Why backlinks still matter and how to earn them without getting penalised. Guest posting, digital PR, broken link building, HARO, local citation backlinks. Disavow basics. How to analyse competitor backlink profiles. You build 5 real backlinks this week — not directory spam.
Reporting, auditing & freelance SEO business
Building an SEO report in Looker Studio from GSC and GA4 data. How to present SEO performance to clients — organic traffic, ranking changes, CTR improvement. How to price SEO services as a freelancer. Your capstone: a full SEO audit of the site you worked on all 8 weeks, presented back to the class.
Complete module breakdown
Every topic covered — nothing abbreviated.
SEO Fundamentals & How Google Works
5 topics · Week 1
- →How Google crawls, indexes, and ranks content in 2025
- →E-E-A-T — Experience, Expertise, Authoritativeness, Trustworthiness
- →Core Web Vitals — LCP, INP, CLS and why they affect rankings
- →Google Search Console setup, verification, and first data read
- →GA4 basic setup and linking with Search Console
Keyword Research & Intent Mapping
7 topics · Week 2
- →Keyword research methodology — seed keywords, SERP analysis, topic clustering
- →Search intent: informational, navigational, commercial, transactional
- →Tools in practice — SEMrush, Ahrefs, Ubersuggest, GSC queries report
- →Long-tail vs head terms — when to target each
- →Keyword-to-page mapping — preventing cannibalisation
- →Competitor keyword gap analysis using Ahrefs
- →Surat-specific keyword patterns — local + national search intent for Gujarat businesses
On-Page SEO Optimisation
8 topics · Week 3
- →Title tags and meta descriptions that improve CTR in search results
- →Heading hierarchy (H1–H4) and keyword placement
- →URL structure and slug optimisation
- →Internal linking — building authority flow across pages
- →Image optimisation — alt text, filename, WebP compression
- →Content depth and semantic SEO — covering topics comprehensively
- →Using Rank Math and Yoast SEO effectively (WordPress)
- →Live: optimising 3 pages on your website with measurable before/after GSC data
Technical SEO
9 topics · Week 4
- →Core Web Vitals in depth — LCP, INP, CLS and how to fix them
- →Mobile-first indexing — what it means in practice
- →Site crawl with Screaming Frog — finding and fixing errors
- →Broken links, redirect chains, 301 vs 302 redirects
- →XML sitemaps — generating, submitting, monitoring in GSC
- →Robots.txt — what to block and what not to
- →Canonical tags — preventing duplicate content issues
- →Schema markup (JSON-LD) — FAQ, LocalBusiness, Product, Article types
- →Live: full technical audit of your practice website using Screaming Frog + GSC
Local SEO — Surat & Gujarat Focus
7 topics · Week 5
- →Google Business Profile complete optimisation — categories, services, photos, posts
- →Review acquisition strategy — how to get more Google reviews ethically
- →Local citation building — Justdial, Sulekha, IndiaMart, and industry directories
- →NAP consistency across the web — name, address, phone format
- →Local pack ranking factors — proximity, relevance, prominence
- →Surat-specific: textile market, diamond industry, real estate and coaching institute local SEO
- →Gujarati language keyword targeting and regional search behaviour
Content Strategy & SEO Writing
6 topics · Week 6
- →Topic cluster model — pillar pages and supporting content
- →Writing SEO content that ranks — structure, length, LSI keywords
- →Featured snippet optimisation — paragraph, list, and table formats
- →E-commerce SEO — product pages, category pages, brand pages
- →Building a content calendar from keyword research data
- →AI-assisted content creation — using ChatGPT for SEO content without losing quality
Link Building & Off-Page SEO
6 topics · Week 7
- →Why backlinks matter — Domain Rating, Trust Flow, and link quality signals
- →Ethical link building techniques — guest posting, resource pages, digital PR
- →Broken link building and skyscraper technique
- →Competitor backlink analysis with Ahrefs — finding link opportunities
- →What to avoid — PBNs, link farms, and why they cause penalties
- →Disavow tool — when and how to use it correctly
SEO Reporting, Auditing & Freelance Business
7 topics · Week 8
- →Looker Studio SEO dashboard — organic traffic, ranking positions, CTR, clicks
- →How to present SEO results to clients — what metrics matter, what to skip
- →Building a complete SEO audit template you use for every new client
- →Pricing SEO services — monthly retainer models for Indian and international clients
- →International SEO freelancing — reaching UK, US, AU clients from India
- →Capstone: full SEO audit presentation of your 8-week project website
- →Personal 90-day post-course plan — what to focus on next based on your goal
Career & income outcomes
What you can earn
with SEO skills in India.
SEO is one of the few digital marketing skills that pays well as an employee, pays better as a freelancer, and pays best when you apply it to your own business. The ceiling is not fixed — it moves with your skill and client base.
Job: SEO Executive
Entry level · 0–1 year experience
₹20K
per month
Starting salary at Surat agencies and digital marketing companies. Grows to ₹35K–45K with 2 years experience.
Freelance: SEO for Indian clients
3 clients · ₹10,000–15,000/month each
₹45K
per month
Three small Surat businesses at ₹15,000/month = ₹45,000/month freelance. No office, no commute, no full-time job required.
Freelance: International clients (USD)
1–2 clients · $500–1000/month each
₹80K+
per month
One international client paying $1,000/month = ₹83,000/month at current rates. This is what takes your income from job-level to life-changing.
Business owner: SEO your own website
Reduce agency dependency
Save
₹20K–40K/mo
Most Surat business owners pay ₹20,000–40,000/month to agencies for SEO. Learning to do it yourself — or audit what your agency is doing — saves that directly.
What you take home after the course
What students say
Mara saree business ni website par koi traffic nahi aavto. 8 weeks maa maa 4 keywords page 1 par aavya. Local SEO module maa GBP optimize karyu — ane Google Maps listings maa top 3 maa aavi gaya Surat search maa.
Saree brand owner, Udhna Darwaja
SEO training batch 2024
I was working as a content writer with zero knowledge of SEO. After the course I started offering SEO content writing to clients. Within 3 months I had 4 retainer clients — 2 Indian, 2 from the UK. My income tripled. The Ahrefs + SEMrush training was the biggest unlock.
Freelance SEO writer, online batch
SEO training batch 2023
The technical SEO week was eye-opening. I had been ignoring Core Web Vitals completely. After fixing the issues Screaming Frog found — page speed from 48 to 84 — rankings improved within 6 weeks. Nobody teaches this level of practical technical stuff in Surat.
Digital marketing executive, Surat agency
SEO training batch 2024
Before you enrol
Common questions about
the SEO training.
Ideally yes — having your own website (or a client's) to work on makes the course far more valuable because you see real results. If you do not have a website, I set up a practice WordPress site for you in week 1. This site becomes your project throughout the course and forms the basis of your capstone presentation in week 8. Having a live domain with some Google history helps, but is not required.
No coding required. Basic computer literacy and comfort using the internet is all you need. In the technical SEO module, I will show you how to read basic HTML (title tags, meta tags, heading tags) — but you do not need to write code. Tools like Screaming Frog and Rank Math handle the technical work without requiring you to touch a code editor.
SEO results depend on your domain's age, competition, and how consistently you implement changes. For low-competition keywords — which we specifically target in this course — position movements are often visible within 4–6 weeks of changes. Many students see page movement during the course itself. For higher competition keywords, expect 3–6 months. This is why we focus on choosing the right keywords with the right level of competition for your site's current authority — not chasing impossible keywords that take years.
Fees are shared directly when you enquire — they vary by batch format (online vs offline Surat) and batch size. Instalment options are available for students. Contact me on WhatsApp at 9274350779 or use the contact form and I will respond within 24 hours with the current fee for the next batch.
Yes — evening and weekend batch timings are offered specifically for working professionals and college students. Sessions run 2× per week at 7:30–9:00 PM (weekday batches) or Saturday–Sunday mornings (weekend batch). All sessions are recorded and shared within 24 hours so you can catch up if you miss one. Most of my students are doing this alongside jobs or college.
Fundamentally yes. YouTube teaches you information. This course builds a skill. The difference is: in every session you apply what you learn to your own website and see the result. You also get someone to look at YOUR specific site and tell you what is wrong — YouTube cannot do that. And you build a real portfolio (audits, rankings, a capstone project) that you can show to employers or clients as proof of capability. Free tutorials are great for awareness. This is for actually becoming competent.
Seats filling for next batch
Start ranking real pages.
Join the SEO training.
Call or WhatsApp 9274350779 for fee details and next batch dates.