Well, One of the biggest updates in seo industry brings by Google to improve web security i.e we call SSL https seo updates,
Now when i look at the search query i found that most of the website are started switching from http to https and google is providing some ranking boost, and this encourage some other webmaster to try https.
But the major concern with https is that if you dont know exactly how to switch, what will be the speed issue, Then I suggest you to first read SEO considerations when moving from HTTP to HTTPS article written by Stuart Long.
After the HTTPS updates have have noticed some improvement in ranking for the website which are already using ssl certificate and having HTTPS,
Google Officially tell that they will give importance to website which are secure, that means a website opening with https will have more rankings chances if they load fast, responsive, unique content and having great natural link profile.
So how to fix SEO of HTTPS Website
- Open website only in one format, Either you choose HTTPS or HTTP, Do the 301 Redirection of any one.
- Use 2048-bit key certificates
- Use Green Bar With your company Name, You must have seen this trust signal on banks websites.
- Do 301 Redirect ALL Pages to HTTPS
- Check Whether all your pages are loading properly or not
- Also note down the loading time